Hotjar/ContentSquare Tracking

What is Hotjar/ContentSquare?

Hotjar (now part of ContentSquare) is a digital experience analytics platform that helps you understand how users interact with your website through tools like heatmaps, session recordings, and feedback widgets. By visualizing user behavior, you can identify what's working, what isn't, and why.

How does this boost sales?

By watching how real users navigate your store, you can uncover friction points in their shopping journey. For example, you might discover that customers are struggling to find the checkout button or are confused by a form. Fixing these issues leads to a better user experience, higher conversion rates, and ultimately, more sales. Visit hotjar.com or contentsquare.com to learn more.

How to use:

1. Get your tracking code from your Hotjar or ContentSquare account.
2. Paste the complete tracking code (including <script> tags) in the module's configuration page.
3. Enable the module using the switch.
4. Click "Save" to apply the changes.

The tracking code will be automatically inserted in the head section of all pages on your store.